A XEO score is a single number from zero to ten that summarises how well a homepage performs across Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and Search Engine Optimization (SEO) combined. GetXEO computes the XEO score by weighting the AEO sub score (weight four), the GEO sub score (weight five), and the SEO sub score (weight three) across thirty one rubric checks. A score of nine or ten means the homepage is well prepared for AI citation and search ranking; below nine the audit returns ranked Priority fixes.

What does the GetXEO site audit measure?

The audit runs thirty one rubric checks across three pillars. SEO readiness (thirteen checks) covers crawl and index, on page structure, technical performance from a live PageSpeed Insights fetch, and links and markup. AEO readiness (nine checks) covers answer clarity, question coverage, and snippet readiness. GEO readiness (nine checks) covers entity authority, machine access, and citability. Twenty one checks are deterministic and ten are graded by three focused language model agents. The output is one composite XEO score, three sub scores, ten sub section rollups, every per check score, and the ranked Priority fixes.

How long does the audit take?

The full audit completes in around twenty five seconds end to end. The fetch phase (homepage HTML, two PageSpeed Insights calls, robots.txt, sitemap, llms.txt) takes about fifteen seconds. The deterministic check engine, the three language model agents (Clarity, Authority, Linking), the priority fix ranker, and the executive insight builder each add a few seconds. The result page renders as soon as the worker flips the audit status to complete.

Is the GetXEO site audit free?

Yes. The audit is free to run. No card is required, no paid signup is needed, and there is no quota you have to top up. The only requirement is that you verify a business email with a six digit one time code. Personal and disposable email providers are rejected. Per workspace rate limits cap usage at ten audits per hour, fifty per day, and five hundred per month so the tool stays available for every brand.

Which URLs can I audit?

By default each verified account can audit only the homepage of its verified email domain. An email at example.com can audit example.com or www.example.com but not blog.example.com. The lock is enforced server side so the audit URL always matches the verified business identity. Internal accounts in a designated allowlist may audit any URL. The audit fetcher still applies SSRF defence, so private IP ranges, cloud metadata endpoints, and reserved address blocks are always rejected regardless of account type.

What does a Priority fix look like?

A Priority fix is one short recommendation, ten words or fewer, that targets the check with the highest expected lift. The ranker takes every check that scored below nine, computes lift as weight times ten minus score, sorts by lift, and returns the top five. Examples include 'Phrase three or more subheadings as real visitor questions', 'Rewrite the title tag to state your category and audience', and 'Add stats, named sources, and verifiable claims to the copy'. A homepage where every check already passes returns no Priority fixes.

Does the result page show my brand to the public?

The result page lives at a public shareable URL with a sixteen character capability slug, so anyone with the link can view the score. The audit owner can share it freely with their team or treat the slug as private. Slugs carry roughly ninety five bits of entropy so they cannot be guessed; only the account that ran the audit ever sees the URL inside the polling flow.

Site audit

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Score your homepage on how well its content and structure are built for AI engines and search, across AEO, GEO, and SEO, with clear next steps.

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Executive summary

Overall readiness and the headline XEO score.

Score breakdown

Section scores and the overall XEO score.

Final score formula (weighted by section weight):

Final
=
( × 3 +  × 4 +  × 5) / (3 + 4 + 5)
Final
=
 / 12 =

Section	Weight	Score	Visual
SEO readiness	3
AEO readiness	4
GEO readiness	5
XEO homepage score

Insights

The top wins and gaps from this audit.

SEO readiness

Can search engines find and rank this page.

Section weighted score: / 10

2.1 Crawl and index

Whether engines can access and index the page.

Sub section weight: 3 Sub section weighted score: / 10

Check	Status	Score	Weight
Page is indexable with no accidental noindex			5
Canonical tag set correctly			4
XML sitemap referenced and reachable			3
HTTPS active with a valid certificate			4

2.2 On page structure

How titles, headings and metadata are organized here.

Sub section weight: 3 Sub section weighted score: / 10

Check	Status	Score	Weight
Title tag unique and states what the business does			5
Meta description present and compelling			4
A single clear H1 describes the core offer			4
Heading hierarchy is logical and ordered			3

2.3 Technical performance

Speed, responsiveness and image handling on the page.

Sub section weight: 2 Sub section weighted score: / 10

Check	Status	Score	Weight
Core Web Vitals and load speed are healthy			5
Layout is mobile responsive			4
Image alt text present and descriptive			3

2.4 Links and markup

Internal linking and structured data quality on page.

Sub section weight: 2 Sub section weighted score: / 10

Check	Status	Score	Weight
Internal links point to your most important pages			3
Valid organization & website structured data			4

AEO readiness

Can answer engines lift a clean answer here.

Section weighted score: / 10

3.1 Answer clarity

How clearly the page answers a direct question.

Sub section weight: 3 Sub section weighted score: / 10

Check	Status	Score	Weight
A one-sentence "what we do" answer			5
Key terms and product category clearly defined			4
Short sentences each a standalone answer			4

3.2 Question coverage

Whether real visitor questions are addressed and marked.

Sub section weight: 3 Sub section weighted score: / 10

Check	Status	Score	Weight
Subheadings are phrased as AEO questions			3
An FAQ section is present			4
FAQ structured data is valid			4

3.3 Snippet readiness

How easily engines can extract a snippet here.

Sub section weight: 2 Sub section weighted score: / 10

Check	Status	Score	Weight
Content has short paras, lists and tables			3
Critical answers are inherently visible			4
Primary claims use voice ready phrasing			2

GEO readiness

Can generative engines understand, trust and cite you.

Section weighted score: / 10

4.1 Entity and authority

How clearly the brand entity and authority read.

Sub section weight: 3 Sub section weighted score: / 10

Check	Status	Score	Weight
Entity is clear: who, what, for whom			5
Authority signals: stats, sources, claims			4
Brand naming consistent across the web			3

4.2 Machine access

Whether models can reach and parse the content.

Sub section weight: 3 Sub section weighted score: / 10

Check	Status	Score	Weight
llms.txt is published and reachable			4
Content is server rendered, no JS needed			5
Clear Organization structured data			4

4.3 Citability

How quotable and current the factual claims are.

Sub section weight: 2 Sub section weighted score: / 10

Check	Status	Score	Weight
Facts, figures and dates easy to extract			3
Quotable factual statements engines can cite			4
Specific claims engines can synthesize			3

Priority fixes

The highest impact changes to make first.

Rank	Fix
1
2
3
4
5